Let your business grow with the assistance of competent SEO New York

In order to draw new horizons of growth and development, every business owner wishes to opt for many fruitful methods and one of these technical procedures is maintaining direct communication with their consumers through the option of website. It is absolutely true that online presence in today's corporate world is an effective medium for number of business related activities. However, this medium turns out to be helpful, only if you manage to generate heavy traffic to your website. Hence, understanding certain essential concepts of website optimization is equally important for all business owners, who are looking forward to take the imperative assistance of seo services for inviting heavy traffic to their respective websites. SEO New York is one of the best places to contact for increasing the traffic on your website, as they are the people with vast experience and highly professional skills.

It is a fact that whenever, a visitor requires some information through the source of internet, he prefers to check out those links, which have high ranking on the popular search engines. Hence, if you also wish to get your website placed among the top rankers, then undoubtedly opt for the competent SEO New York services. The expert seo developers make intelligent efforts to optimize your website, so that it becomes one of highest rated websites. As a matter of fact, with the valuable assistance of SEO New York, one can actually make his online presence much more effective and can also bring more traffic to his site. Hence, with good seo services, you can avail a reliable platform to flourish and expand your business and can make your online existence more prominent for winning the tough competition of corporate world.

In the contemporary corporate fraternity, everyone is compelled to face tough competition and all those business organizations that are not well equipped with efficient resources to reach among masses can never flourish. In order to maintain a firm hold over their targeted audience, it is important for a business owner, to strengthen his web presence because for promotional purposes; no other technical tool is as effective as a website. Therefore, it is highly recommended, that every business house should take the services of competent seo firms such as SEO New York, where professionals help you out in receiving traffic on your website by optimizing the same, on all major search engines. Once you start getting prolific traffic on your website, nothing could possibly hinder your growth and development. Moreover, as all businesses are different from each other, SEO New York understands the requirements of every business kind and operates accordingly.

Hence, if you also wish to make your website generate good results for your business, then do not take long in getting associated with SEO New York. Every professional from this firm is highly qualified and promise to deliver the services with which you get truly satisfied. Further, they will leave no stone unturned in making your business profitable. Moreover, the charges quoted by these experts are also very affordable and nominal.

Source: www.cometsearchenginemarketing.com

Flash and SEO: Like Oil and Water

We often deal with clients that are planning to "revamp" their sites with Flash, with SEO having already generated tremendous gains in their sales. The thing that we most dread to hear is that they've hired an experienced "Flash designer" that will be taking their websites to the "next level." Unfortunately, that "next level" is often the basement - at least in terms of SEO results.

The bottom line here is that a site built entirely in Flash still faces huge obstacles. While there have been recent moves from Google and Yahoo! to try to index the content from combined Flash/SEO sites, those moves have not yet, from my experience, translated into SEO results or success (at least when compared to html sites).

We should make a distinction here between embedded Flash and sites built entirely from Flash. For example, a site that contains Flash elements but still contains basic html elements will not overly suffer, as the Flash element (usually a movie in a box on the homepage or elsewhere) is externalized. A search engine spider will generally not try to parse through any files that have been externalized in the code - they will only index the code that is readily apparent on the source page.

However, from an SEO results perspective, there are still major issues with sites that are built entirely in Flash, and SEO is normally the first thing that suffers. First of all, the URL generally never changes no matter where people navigate on the site. As any decent SEO practitioner will tell you, every page of your site is a potential entry page for a search engine. With a site built in Flash, SEO suffers even more as you only have one potential entry page, which is the main URL. This cuts off dozens, hundreds, or thousands of potential pages that could otherwise be indexed in Google and Yahoo! (and all other engines). When your only potential entry page in the search engine listings is your home page, it is very difficult to target a wide assortment of keyphrases, potentially eliminating SEO results or rankings.

Content is another very large issue. Search engines rank pages based upon a number of criteria, but one of the most important to SEO results is the text that they can "understand" on individual pages. At present, search engines read primarily html text (although some also read text in the PDF format) - which means that if you decide that you want to use a rare and fancy font that must be displayed in graphic form (since the visitor may not have that particular font available on his or her computer while browsing), the engine will not read the text and therefore will not know what the page is about, which could harm SEO results. Naturally, this also includes any of the text included in Flash. While Yahoo! and Google have recently announced enhanced capabilities in reading content within Flash, I have not personally seen that translate into great SEO results for competitive keyphrases.

One other emerging aspect is that as search evolves, more and more people are looking for information while they are away from their computers. Many mobile devices are currently incapable of displaying Flash content, although recent moves by Adobe to make "Flash Lite" available may change this. However, it remains to be seen whether people that are seeking information on a mobile device will even want to navigate through Flash, especially if they can get the information that they seek from a fast-loading html page. In my opinion, lean html content will be at a premium when a company is trying to target a mobile audience.

Despite the difficulties, it is not the intent of this article to assert that Flash and SEO will always be incompatible - merely that it is the state of the current situation. You can find many differing opinions on mixing Flash and SEO on the internet, but the true test is to try to find a Flash site (that is to say, a site built entirely in Flash) that you admire and see if it ranks well in SEO results for 50+ competitive terms that are related to the specific business (in Google or Yahoo!). In my experience, such sites that combine Flash and SEO are nearly impossible to find. If anyone out there knows of one, please let me know.

Flash can be, and often is, used for great effect on the internet, in interactive kiosks, and in many other applications. I'm not from the "any Flash is bad" school, although I do think that many Flash practitioners tend to get a little carried away and often ignore basic usability issues. However, sites built entirely in Flash with SEO elements are still, again in my opinion, like oil and water - Flash and SEO are obviously individually useful, but they don't mix well. Until they do, I will continue to advise my clients not to build sites entirely out of Flash - or, at the very least, to have an alternate html option for search engine and user preference purposes. At the end of the day, many clients are surprised to find out how many visitors actually prefer "old school" html.

Source : Click Here

Visibility mobile brand logo is born by Sinead Quealy

Wow, what a week! I’m Sinead Quealy, COO of visibility mobile, and I’ve just helped choose a logo for our new brand.

How we created a brand

For the uninitiated, it’s a trying experience! Below is a rough phase by phase description.

Phase 1 – Birth

You start off with definite ideas. As you explain them, they become vague. As others repeat your explanation to demonstrate how well they’ve grasped your idea, the idea begins to sound dull and unimaginative. You outwardly congratulate them on their immense understanding. Inwardly you cringe at having come up with such an awful idea, but realise it’s too late to change your mind as so many knowledgeable pleople have emraced it and are running out of the room in their eagnerness to get back to their Mac’s to develop it.

Phase 2 – Waiting

Sleepless nights follow; arguments with loved ones; lack of concentration at work. Finally the first images arrive. Your hand grabs the mouse and clicks of its own volition while inwardly you fight the urge to run and be sick......

Phase 3 – Revelation (Positive)

Then it appears. Out of the little icon, grows a beautiful image. Pride mingled with delight

Phase 4 – Revealtion (Negative)

Then the rest of the team get involved. You want to scream at them. They wear a tie like that, their hair is appalling, and they are commenting negatively about YOUR logo? Cheek of some people. Although. Now that you look at it again, that colour isn’t exactly what you had in mind, it more of a turquoise, you had imagined petrol blue. And the size is ALL wrong.

The merry dance has begun. They’re right. No, no, they didn’t want to change your mind, they were merely pointing out something. We’ll send it back with comments and get more samples.

Repeat Phase 2. Follow with Phase 3. Add on Phase 4.

Five days, one marriage and several bruises later, you realise the first logo was perfect all along..........

I’ll sleep well tonight!

Bena adds: Will publish new logos this week.

Source: Click Here

Strike a Golden Business Deal via Search Engine Marketing Tips

he latest one to catch the attention by its phenomenal services is none other than search engine marketing tips. These services have become a wonderful source for earning more profits, as more and more online businesses are vouching for them. It has been noticed that these tips are able to lessen the burden of the advertising or creative team, as they are capable of fetching more revenue for the business owners. Therefore, it has become quite essential for many of the online businesses to hire services for search engine marketing tips for bountiful deals. These tips, moreover, help in updating the online information to attract more traffic towards the product. Sometimes, one wonders that how these web-enabled tools and applications help in fetching business deals without any hassle. Well, it is quite simple, all thanks to marketing tips that create user-friendly websites and links for more profitable business. Search engine marketing tips are a perfect way to enhance business network all the time from any part of the world.

It can be rightly said that search engine marketing tips are one of the diversified and fruitful applications that develop online marketing strategies for never ending traffic. Hence, get connected to your websites and web pages via these services. So time to bid adieu to those boring and lethargic marketing strategies, therefore, get set go without any interruption. Well, these tips further assist in creating interesting content for your sites and pages, as it is aptly said that content is the King! Moreover, this can help business boosts in heaps and heaps of profits. These tips are ideal as these offers a variety of strategies to the business owners. The tips additionally assist websites and their links to get stronger, all thanks to the solutions offered by search engine optimization developers. In fact, it provides an opportunity to many of the professionals to do a lot with the website as they offer an insight into the marketing skills and strategies that have become quite old and desperately need change. Hence, search engine marketing tips helps these developers to minutely study and so research to make the product more user-friendly. In fact, these tips and strategies are easy to implement because of their accessibility and understanding of search engine optimization methods.

However, there are other ways too that are available for optimizing websites; however, none matches search engine marketing tips. After all, these provide competitive strategies, search engine optimization and tags that are important for any website. One can actually make his or her website an instant hit with the visitors, by having search engine optimization enriched content on the website. This website content is an invaluable part of a profitable search engine optimization effort. However, apart from content, one has to concentrate on the domain and the URL too, for a prosperous business. The developer implements keywords to a domain that are further utilized in search engine. So, invest in a firm that offers profitable and reliable services for a bright future. Most of search engine marketing tips providers emphasize on improving the look of the website and this can make the business popular amongst various search engines.

Steve Waganer has specialization in web marketing. He is expert in search engine optimization,search engine marketing firm,social media optimization.To get the SEO tips from,SEO firm for your website to get high rank and top position in major search engine marketing tips visit http://www.cometsearchenginemarketing.com

Press release optimization: A wider base for the news reports in the audience

Websites and search engines! What a powerful combination of thoughts, ideas and technology with a wider reach open for the reporters and laymen alike. Marketing is assuming newer meanings with each passing day and online marketing has attained a cult status amongst the news/reporting channels. A top ranking of these press releases means more coverage for them with the number of press releases going even up to thousands of page views. However, lack of relevant keywords decreases the visibility factor of these press releases on the websites. With press release optimization services round the corner, press releases are optimized in manifold ways. The solution here is a proper submitting of these press releases with one of the online newswire services. The techniques are same as that of regular optimization services such as proper keyword research and page optimization and largest number of online press release distribution methods are utilized.

The marketing fundamentals of going inside the psyche of the customer are at work here. This underscores the need of the customer and the seller to be at the same level of understanding. The customer should know what you are talking about is quite relevant to their own needs. In a nutshell, the phrases and words spoken by the customer should merge on a common platform, so that your page is included in the famed editorial listings. An effective press release optimization service fully utilizes a host of PR and communications documents. Their content is effectively brought forth with a little adjustment to further repurpose and match them with high value terms and phrases used by the target audiences on a daily basis. A proper way to go in this direction is to find the gaps within your own language and then replace them with customers’ own words and terminology. Start with working on the most valuable key phrases into press and news releases in the pipeline. A press release optimization service is a guaranteed way to add tremendous value to your online press release.

Increasing the chances of press release coverage, reporters are able to break the happening events earlier than other mediums. Also, the pay per click advertising is one of the most effective ways to garner as much exposure s possible in a search engine. This increases the search engine presence while editorial listings are being built. If you are familiar with this concept, then be rest assured that the PPC charges can add up really fast and mostly in cases where you might be bidding on a popular term. Keywords hold the key towards press release optimization process. The terminology has to be clearly understood for describing the categories and products and the services you provide. An effective list can be prepared, which includes the useful terms and then research whether they are really relevant. This step surely paves a way for garnering rich results for the optimization of your press release.

Specific ways have been devised to increase the optimization of your press release which includes certain specific tags. The success parameters are definite, if the important team members are made to understand the new terminology. This entails that in a press release optimization service, the marketing people should know how to utilize these key phrases to communicate with the audiences. Technical people working for optimization should have a thorough knowledge while discussing products or while building the web pages. Thus by optimizing your PR, you brighten the upcoming results.

Source : www.cometsearchenginemarketing.com

Improved Flash indexing

We've received numerous requests to improve our indexing of Adobe Flash files. Today, Ron Adler and Janis Stipins—software engineers on our indexing team—will provide us with more in-depth information about our recent announcement that we've greatly improved our ability to index Flash.

Q: Which Flash files can Google better index now?
We've improved our ability to index textual content in SWF files of all kinds. This includes Flash "gadgets" such as buttons or menus, self-contained Flash websites, and everything in between.

Q: What content can Google better index from these Flash files?
All of the text that users can see as they interact with your Flash file. If your website contains Flash, the textual content in your Flash files can be used when Google generates a snippet for your website. Also, the words that appear in your Flash files can be used to match query terms in Google searches.

In addition to finding and indexing the textual content in Flash files, we're also discovering URLs that appear in Flash files, and feeding them into our crawling pipeline—just like we do with URLs that appear in non-Flash webpages. For example, if your Flash application contains links to pages inside your website, Google may now be better able to discover and crawl more of your website.

Q: What about non-textual content, such as images?
At present, we are only discovering and indexing textual content in Flash files. If your Flash files only include images, we will not recognize or index any text that may appear in those images. Similarly, we do not generate any anchor text for Flash buttons which target some URL, but which have no associated text.

Also note that we do not index FLV files, such as the videos that play on YouTube, because these files contain no text elements.

Q: How does Google "see" the contents of a Flash file?
We've developed an algorithm that explores Flash files in the same way that a person would, by clicking buttons, entering input, and so on. Our algorithm remembers all of the text that it encounters along the way, and that content is then available to be indexed. We can't tell you all of the proprietary details, but we can tell you that the algorithm's effectiveness was improved by utilizing Adobe's new Searchable SWF library.

Q: What do I need to do to get Google to index the text in my Flash files?
Basically, you don't need to do anything. The improvements that we have made do not require any special action on the part of web designers or webmasters. If you have Flash content on your website, we will automatically begin to index it, up to the limits of our current technical ability (see next question).

That said, you should be aware that Google is now able to see the text that appears to visitors of your website. If you prefer Google to ignore your less informative content, such as a "copyright" or "loading" message, consider replacing the text within an image, which will make it effectively invisible to us.

Q: What are the current technical limitations of Google's ability to index Flash?
There are three main limitations at present, and we are already working on resolving them:

1. Googlebot does not execute some types of JavaScript. So if your web page loads a Flash file via JavaScript, Google may not be aware of that Flash file, in which case it will not be indexed.
2. We currently do not attach content from external resources that are loaded by your Flash files. If your Flash file loads an HTML file, an XML file, another SWF file, etc., Google will separately index that resource, but it will not yet be considered to be part of the content in your Flash file.
3. While we are able to index Flash in almost all of the languages found on the web, currently there are difficulties with Flash content written in bidirectional languages. Until this is fixed, we will be unable to index Hebrew language or Arabic language content from Flash files.

We're already making progress on these issues, so stay tuned!

Update: Everyone, thanks for your great questions and feedback. Our focus is to improve search quality for all users, and with better Flash indexing we create more meaningful search results. Listed below, we’ve also answered some of the most prevalent questions. Thanks again!

Flash site in search results before improvements


Flash site after improved indexing, querying [nasa deep impact animation]


Helping us access and index your Flash files

@fintan: We verified with Adobe that the textual content from legacy sites, such as those scripted with AS1 and AS2, can be indexed by our new algorithm.

@andrew, jonny m, erichazann, mike, ledge, stu, rex, blog, dis: For our July 1st launch, we didn't enable Flash indexing for Flash files embedded via SWFObject. We're now rolling out an update that enables support for common JavaScript techniques for embedding Flash, including SWFObject and SWFObject2.

@mike: At this time, content loaded dynamically from resource files is not indexed. We’ve noted this feature request from several webmasters -- look for this in a near future update.

Interaction of HTML pages and Flash

@captain cuisine: The text found in Flash files is treated similarly to text found in other files, such as HTML, PDFs, etc. If the Flash file is embedded in HTML (as many of the Flash files we find are), its content is associated with the parent URL and indexed as single entity.

@jeroen: Serving the same content in Flash and an alternate HTML version could cause us to find duplicate content. This won't cause a penalty -- we don’t lower a site in ranking because of duplicate content. Be aware, though, that search results will most likely only show one version, not both.

@All: We’re trying to serve users the most relevant results possible regardless of the file type. This means that standalone Flash, HTML with embedded Flash, HTML only, PDFs, etc., can all have the potential to be returned in search results.

Indexing large Flash files

@dsfdgsg: We’ve heard requests for deep linking (linking to specific content inside file) not just for Flash results, but also for other large documents and presentations. In the case of Flash, the ability to deep link will require additional functionality in Flash with which we integrate.

@All: The majority of the existing Flash files on the web are fine in regard to filesize. It shouldn’t be too much of a concern.

More details about our Flash indexing algorithm

@brian, marcos, bharath: Regarding ActionScript, we’re able to find new links loaded through ActionScript. We explore Flash like a website visitor does, we do not decompile the SWF file. Unless you're making ActionScript visible to users, Google will not expose ActionScript code.

@dlocks: We respect rel="nofollow" wherever we encounter it in HTML.

Source : Click Here

Introducing the Google Webmaster Tools Access Provider Program

Creating content for the web is easy, but getting people to discover it can be a challenge. When we launched Google Webmaster Tools in 2006, the goal was to reach as many webmasters as possible in order to help them create more search engine-friendly sites. We wanted to help webmasters understand how their sites interact with Google, and we've introduced a number of features that help webmasters identify and fix problems with their sites that prevented visitors from reaching them. Google Webmaster Tools offers important data such as when sites were last crawled, who's linking to them, and what the most popular search terms are that drive traffic to their sites.

To further help webmasters create better sites, we're launching the Google Webmaster Tools Access Provider Program, which lets domain hosters from all over use our APIs to get their customers started with Google Webmaster Tools. It's an exciting development for us, and we look forward to helping more webmasters understand search. Read more about the program on our Webmaster Central blog.

Source: www.google.com